Giacom and Evolution Capital have announced the launch
of CFO Assist and Virtual CFO. These two new financial insight
services form parts of EC Analytics, an analytics and financial insight
platform for MSPs and channel businesses that helps leadership teams gain clear
visibility into profitability, recurring margin, and the drivers of business
value.
The Giacom and Evolution Capital partnership was
formed to help Channel businesses gain clearer insight from the financial data
they already hold, much of which is typically locked inside billing systems. By
integrating billing data directly into an analytics environment, the solution
enables businesses to track key performance indicators, understand the drivers
of margin, profitability, and value, and make better-informed decisions without
the complexity of building in-house business intelligence capability.
CFO Assist is designed for larger MSPs with an
existing Finance Director or CFO, providing enhanced visibility across complex
financial data. By transforming detailed information into clear, visual
dashboards, CFO Assist supports KPI-driven management and more informed
decision making to help businesses improve performance, profitability, and long-term
value. Virtual CFO provides smaller MSPs with access to big business financial
insight. Working alongside a business’s existing accounts support, it provides
the same quality of insight, delivered in a more lightweight and cost-effective
format.
Delivered as a managed service, the offerings combine
technology with hands on financial expertise. Through direct integration with
Giacom’s billing platform and core finance systems, CFO Assist and Virtual CFO
transform complex data into real time dashboards via EC Analytics,
supporting performance management, benchmarking, and M&A readiness.
Evolution Capital also provides specialist M&A and advisory services
alongside Giacom’s billing, automation, and go to market support to help MSPs
improve operational maturity and long term exit readiness.
Ellie Allseybrook, Business Development Director,
Software Sales at Giacom, commented:
“MSPs have historically focused on revenue
growth but, especially in the current climate, acquirers and investors are
increasingly looking deeper at how that revenue is delivered. CFO Assist and
Virtual CFO give MSP leaders the financial clarity they need to understand true
profitability, improve operational maturity, and build businesses that are not
only growing but also optimised for long-term valuation.”
Sam Godfrey, Transaction Services Director at
Evolution Capital, added:
“EC Analytics is built for MSP leaders running their
businesses day-to-day. While most shareholders will exit at some point, value
creation starts long before that. The challenge we consistently see is that
critical insight is locked away in spreadsheets and data dumps that are
difficult for stakeholders to interpret and act on.
“EC Analytics transforms core financial data into a
clear, visual, and dynamic environment, allowing leadership teams to
interrogate performance, understand what is really driving customer behaviour
and margin, and make better decisions in real time. By operating exclusively in
the MSP sector, our mission is to provide a purpose-built solution that helps
MSPs build stronger, more scalable, and ultimately more valuable businesses.
Our partnership with Giacom is exactly what MSPs need to achieve this.”
We specialise in advising Technology, IT and Telecoms business owners on business sales, acquisitions and strategic growth. Our work includes valuation, exit planning, due diligence, market intelligence and full end-to-end transaction support.
We work exclusively with owner-managed and mid-market businesses in the Technology, IT, Telecoms and Managed Services sectors. Our clients typically generate between £2m–£50m+ in annual revenue.
We specialise in advising Technology, IT and Telecoms business owners on business sales, acquisitions and strategic growth. Our work includes valuation, exit planning, due diligence, market intelligence and full end-to-end transaction support.
We specialise in advising Technology, IT and Telecoms business owners on business sales, acquisitions and strategic growth. Our work includes valuation, exit planning, due diligence, market intelligence and full end-to-end transaction support.
We specialise in advising Technology, IT and Telecoms business owners on business sales, acquisitions and strategic growth. Our work includes valuation, exit planning, due diligence, market intelligence and full end-to-end transaction support.
Start with a strategic assessment to understand your maximum potential valuation in the current market.
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